Twitter Chat

The Challenge:

The client was looking for a strategic partner with an audience sizable enough to add noticeable amplification to their current 89,100 followers for a pivotal 4th quarter Twitter Chat promoting holiday photo gift ideas. Enlist Moms proved to be the perfect choice. The main goal of the holiday-focused Tweet Chat was to promote the client’s new mobile app and holiday photo promotion.

The Result:

The Tweet Chat was a resounding success with exceptional engagement and interaction:

  • Generated over 18.6 million impressions
  • Reached a unique audience of over 437,237
  • A total of 1,977 tweets, which included:
    • 217 original tweets
    • 864 @message tweets
  • Contributor followings averaged 4,125

The Tweet Chat raised awareness of the client’s app to a large targeted audience and drove new downloads. In addition, the holiday photo promotion received increased exposure and continued traction through the extended Twitter reach.

Want to know how we did it? Contact us!