User-Interface-Testing_featured-image

User Testing Brings More Customers To Your Site

If you want your website to be successful, you need to test its usability. This helps you learn if your visitors are using the website efficiently and whether the site is satisfying their requirements. Just because visitors haven’t complained, doesn’t mean that your website is perfect. User testing helps you improve your visitor retention rate. Acquiring new customers online[…]

Millenial-Moms

Marketing To Millennial Moms

Information Provided By: BabyCenter and Interactive Advertising Bureau 2015 State of Modern Motherhood: Mobile & Media in the Lives of Moms February 2015 When women become mothers, they re-evaluate their brand choices. This is an opportunity that marketers should not ignore: Moms now spend about $13,127 per child every year. When they make a purchase, these moms are looking[…]