Connect With Influencers & Develop A Brand Advocate Program
Work with Enlist Moms to connect your brand with influential moms and 300+ bloggers.
Create Custom Social Media Campaigns, Events & Programs
Host Twitter chats, create & manage targeted Facebook groups, run live Facebook events and more!
Conduct Targeted Market Research
Focus groups, beta testing, sample placement, and real time market research are just some of the ways Enlist Moms can gather data & report on your target audience.
Build User Acquisition Strategies & Programs
Build customer programs around your product to engage users and customers.
Establish Product Positioning & Launch Strategies
Enlist Moms is well versed in product naming, targeted messaging, branding and user interface.
Testimonials
Enlist Moms is a digital marketing agency targeting mom consumers. We know moms. In fact...we are moms. Connecting brands with moms is what we do. We live and breathe it.
Services
Enlist Moms connects Brands with Influential Moms by developing your comprehensive Digital Strategy
Want to connect with moms in a unique way?
Enlist Moms offers an opportunity to work with a team of moms to gain insight into the digital mom market. If you want to authentically connect with the mom consumer, you’ve come to the right place. Whether your need is product launching, blogger outreach, testing, advertising appeals, or pricing sensitivity; Enlist Moms has the tools, know-how and a pool of highly engaged moms to help you with all your marketing intelligence needs.
Core Offerings:
• Customized, scalable digital campaigns on your terms
• Content creation & content marketing strategies
• Influencer/Blogger/Ambassador programs
• Market research & beta testing (sample placement)
• Social marketing amplification
• Email marketing program development
• Social engagement strategy & promotion
• Online audience building
• Branding, messaging & digital presence consulting
• User interface testing
• WordPress development
74% of Moms have purchase products as a result of promotion mention in a blog
69% of Moms are likely to purchase a product based on what was heard through their online social network
64% of Moms ask other mothers for advice before they purchase a new product
50% of products marketed to men are actually purchased by women
Moms are the key decision makers in their household with a collective purchasing power of over $2.5 trillion annually.
Our Management Team
The Enlist Moms’ team is comprised of some of the pioneers in engaging moms and social media strategy. Let our experts develop creative digital media strategies and online messaging to reach mom consumers on behalf of your brand.
Whitney Trujillo
Founder & CEO
Keri Stafford
Director of Marketing & Creative Strategy
Cindy Cragg
Director of Business Development & Strategic Partnerships
Enlist Moms has a unique opportunity to test a new math app for kids. We have a limited number of spaces available to participate in a 4-week virtual focus group. Your child (or children) will be expected to use the app 30 minutes per week for 30 days and you will be required to complete a short[…]
By Whitney Trujillo We can all relate to this scenario. The alarm goes off in the morning and the first thing you do is grab your mobile phone from the bedside table to quickly check email, Facebook and Instagram. This all happens before even getting out of bed. Edison Research recently reported that moms are[…]
By Whitney Trujillo If we said audience size might not matter when engaging bloggers and influencers you might think we’re crazy, right? Isn’t that what “influencer” means – a person with a large following? Well not necessarily and, crazy or not, our experience has been that it might be more beneficial for brands to engage[…]
By Anna Palmer I have never had a post go viral. So the first thing you can do as a lazy blogger is stop reading right now. Still, I have been blogging seriously for a year and have tripled my readership. I have regular gigs writing outside of my blog and make enough cash to[…]
By Whitney Trujillo Women are powerful consumers, making up or influencing 70-80% of purchasing decisions in a household. Many of these women are moms. They are the ones making powerful financial decisions, spending over $2.4 trillion a year. The key to reaching this group is to connect with them on an individual level and gain[…]
The media world has changed dramatically over the past five years and marketers have adjusted their approach to reflect how consumers are getting information. One thing is certain, tapping into influencers as a marketing channel has become a powerful strategy for reaching an audience. Earlier this year, research from Ad Week revealed that 75% of marketers are[…]
The key to designing a mobile app is a lot like taking a closet stuffed full of awesome and not-so-awesome pieces and trying to make a stylish and more refined capsule collection. Simply shrinking the number of items down to fit the closet will not result in a refined collection. It is rather a process[…]
Email marketing is an ideal way to reach your customers. If you want some sure fire ways to grow your email subscriber base, read on. 1. Create amazing content that people want to read. Simple as that. Send emails they want to read, that provide value, and that they will share. 2. Make it easy[…]
If you haven’t started already, making your email mobile friendly should be a priority for your email marketing strategy. A recent Litmus study states that approximately 53% of emails are being opened on mobile devices. TechCrunch reported that 75% of Gmail users access their accounts on their mobile devices. That is a big change from[…]
Advertisers are missing the mark when trying to market to moms, who represent a whopping $2.4 trillion market. A new global survey by Saatchi & Saatchi revealed that 51 percent of moms feel most advertising directed at them is outdated, doesn’t understand their needs, and doesn’t connect with them. Respondents said they are not fond[…]